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eNewton Fall/Holiday 2024 Collection Launch Party happening today 10/30 from 10am -7pm in store. Shop all the new eNewton + receive a free Hope Unwritten bracelet with a $125 eNewton purchase. If ordering online, use discount code HOPE at checkout.

Swig Life

If you're in the market for an insulated bottle or tumbler, you'll find a lot to choose from. There are cups and bottles targeted to sport-enthusiasts, outdoorsy types, and extreme adventurists, but as Tracee Mathes saw it, there weren’t any for the average woman - the busy mom, girl on the go, or boss lady – who wanted an uber-insulated and ultra-cute drinkware option. That gave the life-long entrepreneur an idea.

Mathes set out to meet that need in 2017 when she launched Swig Life™, offering premium drinkware with women in mind. The company’s cups, tumblers and bottles rely on premium triple insulation technology, including vacuum-sealed, stainless steel double-walls with copper-coated linings, but what really sets them apart is their creative and eye-catching patterns, colors and designs. Mathes feels that a cup or bottle is a fashion accessory and personal style statement, much like jewelry, handbags and shoes, and this fashion-forward approach makes Swig Life™ a far cry from ordinary hydration vessels. Swig Life’s unique patterns and finishes are available in a variety of shapes and sizes, and Mathes says all of Swig Life's products are geared towards busy, stylish girls, women and moms, no matter the time of day.

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